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Mythologist


I help leverage the power of myth in
business, management, and life.

Myth = Belief =  Subjective Truth
= Cultural Assumptions

Mythology = stories, symbols and rituals that communicate myth.




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ganeshamust

The Intoxicated Elephant

Mada, very specifically, referred to the dark fluid that oozes out of the temple of a male elephant in mushth. This fluid came to embody the spirit of extreme intoxication seen in musht elephants who are highly aggressive and unstoppable.

gandhari2

Recruiting Leaders in the Mahabharata

The price of haste.

sanskar

What’s your Sanskaar?

Sanskaar refers to upbringing in India. It is the Key Performance Indicator of parenting to most Indians. It is an indicator of family values. It shows how civilized and cultured we are.

rain

Ramayana when it Rains

In Kerala, the traditional month of Karkidakam that falls in July-August is associated with heavy rains. It used to once be a time of scarcity, wetness and disease. There was no work in the fields and staying at home doing nothing meant boredom and quarrels for no reason. To cope with this, people began reading the Ramayana. So the month became renowned as the Ramayana month.


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