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Mythologist


I help leverage the power of myth in
business, management, and life.

Myth = Belief =  Subjective Truth
= Cultural Assumptions

Mythology = stories, symbols and rituals that communicate myth.




Latest Articles »

yagna1

The Meaninglessness of Rituals

Rituals have no intrinsic meaning. But that does not mean they are not valuable.

moses-promised-land

Whose Mission is it Anyway?

Every corporation is encouraged to have a mission statement. It is the common goal we are told that everyone has to align to.

architecturefear

The Architecture of Fear

A knowledge of fear is critical in management if one accepts that humans are animals with imagination, who cannot be domesticated using reason.

linecircle

Line, Circle and Spiral: three ways of organizational thinking

The line, the wheel and the spiral thus are three ways of organizational thinking.


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