This is a series of 7 short films by Dr. Devdutt Pattanaik, the Chief Belief Officer of Future Group, where he speaks at length about the role and responsibilities of a Store ‘Karta’ or a Store Manager.

The final film in the series talks about the ‘Yajmaan – Bhagwaan’ concept, wherein Yajmaan is the Karta or the decision maker and yajmaan is the Internal (his staff) and external customer. The Yajmaan’s success always depends upon the growth and happiness of the Bhagwaan.