
Few have escaped being struck down by the flowery sting of his arrows,shot from an even sweeter,sugary bow !

Lakshmi, the goddess of material abundance, affluence, authority and auspiciousness, is the most popular goddess of the Hindu pantheon. An understanding of her helps in appreciating the Hindu attitude towards wealth and power.

This book is an attempt to understand the imagery, ritual and philosophy associated with Hanuman worship in our time.

This is an attempt to understand the meaning of Vishnu worship in our time.
First City Magazine, New Delhi, July 2001 “Sex and violence are fundamentals of life. They rotate the cycle of life. Without sex, there is no life. There is violence every time we eat-when a fruit is plucked, a crop is harvested, an animal is killed. The Upanishads states that made up of the eaters and [...]
by Vikram Doctor – Brand Equity, Economic Times[10-16 March 2000] We know about management gurus and management mantras. But management and mythology? It’s easy to dismiss as yet another of those fads that management folks keep coming out with from time to time. But listen carefully to Dr. Devdutt Pattanaik – and managers from companies [...]
by Vinita Ramchandani the Week[4th Oct 1998] DEVDUTT Pattanaik is a doctor. But then he could have been a space engineer, an environmentalist or a yoga instructor, illustrator, columnist and medical communicator. That’s not all. He can recite the 300 versions of Ramayana with as much ease as he can rattle off the Mahabharata or [...]
by Ranjit Hoskote – Sunday Times – Mumbai Edition, Times of India[12th July 1998] Mumbai’s architectural heritage can turn into an occupational hazard if you happen to be walking down a street with Devdutt Pattanaik. Mr Pattanaik, a man of medicine to all outward appearances, leads a secret life as a mythologist. And, come hell [...]
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